Case library

Social Engineering Statistics From 172 Real Cases

These social engineering statistics come straight from 172 documented attacks, each one sourced. Phishing is the most common way in, and the median disclosed loss is $2.6M. Nothing here is estimated or modeled.

Figures recomputed 22 Oct 2026

172
Documented cases
$2.6M
Median disclosed loss
43
Cases with a documented loss
1,360
Sources cited
22
Countries represented
1978–2026
Years covered

Key takeaways

  • Phishing is the entry channel in 72 of 172 cases. That’s more than any other way in.
  • The median disclosed loss is $2.6M across the 43 cases that state a US-dollar figure. There’s no grand total, because the figures measure different things.
  • The sector hit most often is Financial Services & Insurance, with 46 cases.

Reviewed by SEE Team · Last reviewed 20 Oct 2026 · How cases are sourced and counted

What else do the numbers show?

  • The largest single disclosed loss is $540M, in the Axie Infinity Ronin Bridge heist, which began with a fake job offer on LinkedIn.
  • The cases cite 1,360 sources, an average of 7.9 per case. Every case is checked against its primary sources before it goes live (methodology).
  • 165 of 172 cases are confirmed, whether by the victim, a regulator, a court, or research that backs it up. The other 7 are still reported or alleged, and their pages say so.
  • Only 43 of 172 cases give a loss in US dollars. Most victims never put a number on it, so be wary of any single grand total for social engineering losses.

Which attack channels appear most often?

Every channel gets its own page of real cases: phishing, vishing, smishing, pretexting, deepfakes, quishing, physical attacks, and AI-driven attacks.

One case can use several channels, so read these as case counts, not slices of a pie.

Phishing
72
Vishing
27
Physical Social Engineering
22
Pretexting & Impersonation
22
Agentic AI Attacks
17
Deepfake & Synthetic Media
15
Smishing
13
Quishing
7
ClickFix & SEO Poisoning
6
Help-Desk & MFA Manipulation
3

Which sectors are targeted most?

These are the ten sectors hit most. One case can land in more than one.

Financial Services & Insurance
46
Government & Public Sector
41
Consumer / General Public
38
Technology & Software
37
Manufacturing & Industrial
22
Retail & E-commerce
16
Cross-Sector / Multiple Industries
15
Professional & Business Services
13
Cryptocurrency & Digital Assets
13
Media & Entertainment
12

How large are social engineering losses?

The 43 cases that state a figure in US dollars.

Under $100k
4
$100k – $1M
13
$1M – $10M
11
$10M – $100M
13
Over $100M
2

How many cases happened each year?

Years are when each incident happened, not when it was added here. Before 2015 there are fewer cases, mostly because companies disclosed less. And part of the jump after 2022 comes from new reporting rules, not just more attacks.

YearDocumented cases
202619
202526
202423
202318
20228
20217
20206
20196
1978–201859

The current year is partial.

What do the loss figures actually measure?

Most published social engineering statistics blend different quantities into one number. A regulatory fine, a company’s remediation bill, a ransom that was demanded but never paid, and money a victim actually lost are not the same thing. Every figure in this library is classified, so you can see exactly what is being counted.

ClassificationCasesCounted as a loss
Victim loss, net of recovery42Yes
Court-awarded damages1Yes
No figure disclosed105No
Regulatory penalty or settlement7No
Remediation and investigation cost5No
Ransom or sum demanded, not confirmed paid4No
Attacker’s own cost or asking price3No
Attacker revenue1No
Reported earnings impact1No
Damages alleged in litigation1No
Modeled or economy-wide estimate2No

Only the first two rows count toward the loss figures on this page. Each row was assigned by reading the figure against its source, not by software.

How are these figures counted?

A single case can involve several channels and several sectors. That’s why the channel and sector figures are case counts, not percentages, and why they add up to more than 172.

You’ll see a median here, not a grand total. The library holds money stolen from one company next to cleanup costs, regulatory settlements, and figures for campaigns that hit many victims. Those are different kinds of numbers, and adding them up would produce nonsense. Where a source gives only a modeled or economy-wide estimate, or states that no figure was ever disclosed, the case is counted as having no disclosed loss.

Figures stated only in a currency other than US dollars are excluded rather than converted at an exchange rate that cannot be sourced. Per-case sourcing is set out in the methodology.

Social engineering statistics: common questions

What percentage of social engineering attacks use phishing?

In this library, phishing is the entry channel in 72 of 172 documented cases, about 42 percent. A case can use more than one channel, so channel counts overlap. Vendor reports draw on different samples, so their percentages are not directly comparable with this one.

What is the average cost of a social engineering attack?

This library reports a median, not an average: $2.6M across the 43 cases that state a loss in US dollars. A few very large losses, the biggest at $540M, pull an average far above what a typical victim loses.

Which industry is targeted most by social engineering?

Financial Services & Insurance appears most often, in 46 of 172 cases. Government and the general public follow closely. A case can affect more than one sector, so sector counts add up to more than the number of cases. Sectors describe the victim organization, not the attacker.

Where do these social engineering statistics come from?

Every figure is counted from the cases published on this site, not from vendor surveys. The cases cite 1,360 sources in total, and each case page lists its own. To cite a figure, cite this page or the case page it comes from.